Key Ingredients

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FAQ's

The Shiseido Fino Premium Touch duo is a high-performance Japanese haircare system designed to revitalize dry, damaged, and chemically treated hair. Infused with "Beauty Serum" ingredients like Royal Jelly EX, PCA, and Lipidure EX, the shampoo gently cleanses without stripping moisture, while the conditioner repairs the hair core, smooths the cuticle, and restores a healthy, "glass-like" shine.

Yes, the Fino Shampoo and Conditioner are formulated to be gentle enough for daily use. Unlike the Fino Hair Mask, which is an intensive weekly treatment, the shampoo and conditioner provide the perfect balance of daily cleansing and hydration. They are especially beneficial for those living in humid climates or areas with harsh water, as they help maintain hair elasticity and prevent frizz every day.

While the Fino line is not a medicinal hair growth treatment, it promotes the appearance of thicker, longer hair by significantly reducing breakage. By strengthening the hair shaft with PCA and nourishing the scalp with Royal Jelly, it prevents split ends and snapping. This allows your hair to retain its natural length and look much fuller and healthier over time.

Absolutely. The Shiseido Fino duo is highly recommended for color-treated, bleached, or permed hair. It contains Glutamic Acid, which helps with color retention and prevents fading. The deep-repairing ingredients specifically target the structural damage caused by chemical processing, restoring softness and vitality to hair that may otherwise feel straw-like or brittle.

For professional-level results at home, apply the Fino Shampoo to wet hair, focusing on massaging the scalp to remove buildup. After rinsing, squeeze out excess water and apply the Fino Conditioner from the mid-lengths to the ends. Leave the conditioner on for 3–5 minutes to allow the serum ingredients to penetrate the hair shaft before rinsing with lukewarm or cool water to seal the cuticles and enhance shine.

The Fino Conditioner is a daily moisturizing treatment meant to detangle and smooth hair after every wash. The Fino Hair Mask is a much more concentrated, thick treatment designed for deep "structural repair" and should be used only 1–2 times a week. Using the Shampoo and Conditioner duo daily provides consistent protection, while the mask serves as an intensive weekly "reboot" for your hair.

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